Watch the short video below to see how live instructor-led classes, a 24/7 AI coach, and real agency growth coaching turn licensed agents into top producers — without going back to school or learning the hard way.

500+ agents trained · "Life changing for our agency"
Memberships from $97/mo · Annual members save $394
Licensing courses end exactly where the real job begins. You memorized definitions. Your first prospect doesn't ask for definitions — they ask why they should trust you with their family's coverage. That's a skill, and nobody handed it to you.
The big course mills sell you recordings narrated by someone who's never quoted a policy. When you hit the question that actually matters — the COI headache, the E&S placement, the claims-made trap — there's no hand to raise. Just a support ticket.
This is the expensive part. Not the course you didn't buy — the deals you didn't close while you were guessing. A producer who masters commercial lines a year earlier doesn't earn a little more. They earn it every renewal, every year, compounding.
"It's not a you problem. It's a training problem. And it's fixable — fast."
Colorado Springs, 2014. Insurance Centers of America had been placing policies since 1970 — and watching the same movie on repeat: sharp, licensed, motivated agents stalling out. Not because they lacked drive. Because everything past the license exam was tribal knowledge — locked in the heads of 30-year veterans.
So ICA did something the course mills never will: they put the veterans on camera, live, in small classes, and let agents ask the questions the textbooks skip. The agents who went through it out-produced the ones who didn't. By a lot.
What started as a private edge for ICA's own network became a full education division — and today, any agent in America can walk through the same door. Live instructors. Real war stories. Questions answered in the moment, not in a forum thread.

"We don't teach insurance from a script. We teach it from thirty years of scar tissue."
Three pillars. One outcome: an agent clients ask for by name.
Small-class, instructor-led training — never pre-recorded. Pre-licensing to Complex Risk packages, taught by people with 30+ years writing real policies. Raise your hand. Get an answer. Same day.
Allen, your 24/7 AI coach, drills objections, role-plays prospects, and answers product questions at 11 PM when no human is awake. Plus the AI Marketing Hub: ads, emails, and social content generated in minutes — so you market like an agency with a full-time team.
"Book time with me" one-on-ones with instructors. Agency growth coaching with David Allen. A community of producers who share what's working right now — not what worked in 2009.
The full live course library — 35+ courses. Pre-Licensing, Personal Lines, Commercial Lines, Sales & Marketing, and the Complex Risk packages (Garage, Restaurants, Contractors, Apartments, Workers' Comp). Purchased one at a time, this catalog runs over $4,400. Members attend everything.
CE credits included — approved in 20 states. Knock out your continuing education with live instructors instead of click-through slideshows.
Allen — your 24/7 AI coach. Objection drills, role-play, product answers, script practice. Always awake, never judging.
The AI Marketing Hub. Generate ads, emails, social posts, and follow-up copy in your voice, in minutes. (Elite tier and above.)
"Book time with me" instructor access. The feature students mention by name in our reviews — real one-on-one time with the people teaching you.
Producer community + growth coaching. Surround yourself with agents who are building, not coasting. (Inner Circle / Annual.)
New courses added continuously — your membership grows while you do.
Full Catalog Value
$0+
if purchased individually
Membership from
$97
per month
"One Complex Risk package alone sells for $853. Membership starts at $97 a month. You can do that math faster than a prospect hangs up on a cold call."
Not narrators. Not slide-readers. Producers, managers, and agency builders — live, in the (virtual) room with you.
Commercial Lines & Sales Instructor
30+ years in commercial lines and agency sales. The most-mentioned name on our Google reviews page — by a mile.
Training & Education Manager
Runs the department; students call her patient, warm, and relentlessly invested in their progress.
Pre-Licensing & Personal Lines Instructor
Has sold insurance in all 50 states.
Commercial Lines Instructor
30+ years in commercial P&C and risk management.
Commercial Lines & Sales Instructor
30+ years in commercial lines and agency sales. The most-mentioned name on our Google reviews page — by a mile.
Training & Education Manager
Runs the department; students call her patient, warm, and relentlessly invested in their progress.
Pre-Licensing & Personal Lines Instructor
Has sold insurance in all 50 states.
Commercial Lines Instructor
30+ years in commercial P&C and risk management.
Real Google reviews. Real names. Paragraphs, not star-taps — go read them all.
"The training we received from ICA Education was absolutely life changing for our agency. The instructors went above and beyond to ensure we understood every concept."
"My experience with the Comprehensive Commercial Lines course was 10/10. Real world examples that I could apply immediately to my day-to-day quoting."
"Working with ICA has been a game-changer. The live interaction makes all the difference compared to just watching videos."
"I've learned more commercial insurance from David than from anyone across my entire career. His 30 years of experience shines through in every session."
"Jan is patient, thorough, genuinely invested in our success. She checked on my progress through the whole CSR course."
"The 'book time with me' one-on-one access is the standout feature. Getting to ask specific questions about my own clients is invaluable."
Every tier includes the full live course library and CE credits. The difference is how fast you want to grow.
Less than one CE course — for the entire live library.
No commitment — cancel anytime.
One extra policy written pays for the year.
3-month minimum commitment.
Lock your rate 12 months. Two months free.
Here's how the income trajectory looks 12 months out — with and without the ICA system.
Without ICA Education
Figuring It Out Alone
Est. Year-1 commissions: $18,000 – $32,000
Lost opportunity: years of stalling
With ICA Education
The ICA Top Producer System™
Est. Year-1 commissions: $65,000 – $120,000+
Compounding every renewal, every year
ICA Education
✓ Best ChoiceSelf-Paced Course Mills
Figuring It Out Alone
| ICA Education | Self-Paced Course Mills | Figuring It Out Alone | |
|---|---|---|---|
| Instruction | Live, small classes | Recordings | Trial & error |
| Your questions | Answered in real time | Support ticket | Unanswered |
| Who's teaching | 30+ yr producers | Anonymous narrators | Nobody |
| AI coach 24/7 | Allen | ❌ | ❌ |
| Marketing help | AI Marketing Hub | ❌ | DIY |
| 1-on-1 access | Book time with instructors | ❌ | ❌ |
| CE credits | 20 states, live | Click-through slides | ❌ |
| Cost of the slow path | — | Months of stalling | Years of lost commissions |
The first one is still quoting and praying — losing winnable deals to producers who simply know more. The second one walked into live classes, drilled with Allen at midnight, booked time with a 30-year veteran when a deal got complicated — and became the agent clients ask for by name.
Same license. Same market. Different training.
Memberships from $97/mo · Annual members save $394 · Questions? 1.833.829.3960
ICA Insurance Education is the education and sales-training division of Insurance Centers of America, Inc., founded in 2014 and headquartered in Colorado Springs, Colorado. ICA Education delivers 35+ live, instructor-led online courses for insurance agents nationwide — pre-licensing, personal lines, commercial lines, sales and marketing, and complex risk — taught in small classes by instructors with more than 30 years of field experience, including David Allen, Jan Krzykwa, Desiree Gomez, and Susan Cash. Continuing education credits are state-approved in 20 states (AL, AZ, CA, CO, GA, IL, IA, MS, MO, NM, OH, PA, SD, TX, VA, WA, WI). ICA Education holds a 5.0-star Google rating and serves new agents, licensed producers, and agency teams across the United States.
Ready to become a Top Producer?
Memberships from $97/mo · Annual members save $394
Elite Annual
$1,970/yr
vs. monthly
Save $394
From $97/mo · Annual saves $394